As well as publishing its monthly Inside Edge newsletter, and issuing press releases, WSI regularly contributes to third party newsletters, blogs and forums.
Some of the more recent are summarised below with links to download the full article.
Best of Chester - 11th January - "Why LinkedIn should be relevant to YOUR business!"
Firstly, what is it? LinkedIn is an online network of more than 30 million experienced professionals from around the world, representing over 150 industry sectors. Many view LinkedIn as ‘Facebook for Professionals’.
Download "Why LinkedIn is relevant to business"
Best of Chester - 14th December - "Ten Facebook Tips for Your Business"
Social networking site, Facebook was originally launched in 2004 as a site for youth. Today it has over 90 million active users worldwide. In the UK, it is the No 2 visited site and the most popular site for communication between friends, colleagues and acquaintances. Importantly for business, it has also evolved into a powerful marketing platform.
Download Ten Tips on using Facebook for your business.
Best of Chester - 4th November - "Your Customers Are Talking…are you Listening?"
As a business owner you have the immense potential to learn from what customers are saying about you and market yourself better. Someone, somewhere online is talking about your product or service; you may not even be aware. Whether or not your company or brand is mentioned, there are definitely valuable nuggets of feedback, information, suggestions and more that can help you interact better with your customers.
Download the full article on Social Networking for Business here.